Marc Ustrell

Talk - 04

Claude CommunityHouse Barcelona

Date23 Sep 2026, 12:30
VenueAuditorium, Bilbao 128, Barcelona
FormatPanel, hosted by Javier Gascón
Audience91 attended, per Luma
A

How Typeform and Qonto leverage Claude.

A panel on how two of Europe's best-known scale-ups use Claude internally to grow faster: what their adoption process looks like, what challenges they face, and more. Part of the Claude Community House week, free.

B

Marc spoke for Qonto as Staff Content Designer and AI referent, Design & Product.

Three shifts he sees in his own role, each one a case of the same idea: AI moves where the value is.

C
  • Speakers Pol Borrellas (Lead Product Manager, Typeform), Marc Ustrell (Qonto)
  • Host Javier Gascón, Claude Community City Ambassador Madrid
  • Organisers Matt Roberts, Jérémie Benhamou, Fernanda Grace Lins
The idea
AI doesn't make product roles smaller. It moves where the value is.
Marc Ustrell, on the talk
What stayed
01From producing to judging. I now review far more than I write.Marc Ustrell
02Taste is the skill that matters. Anyone can get the average answer.Marc Ustrell
03My handoff can be a working tool, not a spec.Marc Ustrell

Three shifts Marc sees in his own role, in his words.

Three speakers on stools in front of a projected slide titled 'How Typeform and Qonto leverage Claude', two of them holding microphones, at Claude Community House Barcelona
The panel, Claude Community House Barcelona, 23 Sep 2026
Context, from the event page

Qonto

  • 600,000+ SMEs and freelancers across 8 European countries
  • Profitable since 2023
  • June 2026: launched its official MCP, banking from Claude or ChatGPT

Typeform

  • Barcelona, 2012: reinvented the form as a conversation
  • 10M+ users worldwide
  • $187M+ raised, including a $135M Series C
Sources